All posts by Brian Mackey

“Man, I’ve read @mmgatl’s (Brian Mackey) blog posts for about 10 minutes and already think this guy is my new idol.”

At Mackey Marketing Group, you may be surprised to learn that we don’t sell sponsorship of race cars, tracks, series or events.  We don’t sell “partnerships” either.  Some seem to […]

Magazines

“…most recently Brian Mackey has raised our game to a new level with some excellent articles on the marketing of motorsports.”

Industry people in the know sometimes find themselves talking about us.   From our colleagues at Autoracing1:   “…most recently Brian Mackey has raised our game to a new level […]

College Football: 1. ~~~~~~ Motor racing: 0.

It happened last week.  Alabama vs. Ohio State in the Allstate Sugar Bowl.  In my mind, this game will go down as one of the epics, one of the transformational […]

Bright ideas. Creative Vision. Enlightened Solutions.

Big ideas.  Creative Vision.  Enlightened Solutions.  It takes many levels of expertise to create the kind of motorsport marketing promotion that truly resonates a precise and targeted commercial message. Mackey […]

This means war!

There is a mighty war going on.  And most of us don’t actually get to see it.  I’m not nearly expert enough to determine exactly what the entire battleground looks […]

Sharp Curve Ahead

It’s that time of year again.  You know, the changing fall colors, the cooling air, pumpkins and most of all, we’re deep in the sponsor hunting season of the fourth […]