MMG Client, Mini Mania, to Sponsor three SCCA Racing Campaigns

Nevada City, CA February 12, 2004: Mini Mania, the leading manufacturer and distributor of both BMW MINI and classic Mini auto parts and accessories, announces that the Mini Mania brand name will be increasingly familiar sight at race tracks across the country.

Mini Mania will continue its sponsorship of Bill Gilcrease from Costa Mesa, CA and his classic Mincomp prepared Mini Cooper GT5 in SCCA National competition. Gilcrease’s familiar green and yellow Mini has been affiliated with Mini Mania for the past 12 years. Mini Mania’s continuation of sponsorship of the crowd favorite is reflective of Mini Mania’s traditional and on-going service in the classic Mini market. Gilcrease’s Mini Mania sponsored Mini will be competing across the west coast with anticipated return entry in the SCCA National "Run-offs" in October at Mid-Ohio. Gilcrease’s next race is February 21 at Willow Springs in California.

In addition, Mini Mania will be a sponsor of Brad Davis’ new BMW MINI Cooper "S" in SCCA National competition on the east coast. Brad Davis, from Summerville, South Carolina, is a new member of the Mini Mania sponsored teams. Davis anticipates competing in the SCCA "Run-offs" joining Gilcrease and doubling the visibility for the Mini Mania brand at the prestigious National Championships event. Davis will next compete at the SCCA National at Carolina Motorsport Park on February 21.

Rounding out the primary racing properties of Mini Mania’s racing calendar is Brian Garfield from Herndon, Virginia who will compete his MINI Cooper "S" in G-Stock at SCCA Solo II events along the eastern half of the country, culminating in the Solo II National Championships held in Topeka, Kansas in September. Garfield will be competing at the Solo II event in Atlanta, GA on February 14.

"We’re excited to have such an outstanding and varied collection of racing vehicles carrying the Mini Mania brand name," said Mini Mania president, Don Racine. "What we learn on the race track is of real importance to our company and the products we offer our customers. We look forward to an exciting 2004 MINI/Mini racing season."

The Mini Mania sponsored MINI/Minis, in addition to Mini Mania’s own fleet of test vehicles, are often used as product testing platforms for a new generation of performance parts. What is developed on the race track will be continually redesigned and engineered for performance parts in the future. The competition adds real-life feedback under the most adverse conditions. As an example, Mini Mania’s Stage III Performance Upgrade Kit was developed through this type of R&D and is now available to MINI owners worldwide.

For more information on Mini Mania, please visit their website at www.minimania.com.

Mackey Marketing Group is a veteran sport marketing agency that was founded in 1986.